@SREE’S SOCIAL MEDIA GUIDE - a work in progress

==> SHORTCUT TO THIS PAGE: http://bit.ly/sreesoc <==

I am constantly updating, editing, adding to this list. Your feedback, suggestions and tips welcome, sree[at]sree.net or via @sree - mention this page.

-> MY WRITING GIG: SreeTips, a blog about social and digital media, on CNET News. Your tips, story ideas, interview suggestions, critiques all welcome. 

SAMPLE TWEET: Newish @CNETNews blog by @sree - all social, all the time: http://cnet.co/sreetips #sreetips


-> EMARRASSINGLY NICE NYT ARTICLE BY @NYT_JenPreston: "When Twitter is a Work Necessity"

-> WELCOME, READWRITE READERS: Think Before You Tweet, and Other Good Advice From the Experts, by @CopeWrites


BELOW: Handouts, tip sheets & reading material | My technology columns | Change your media diet | Social media and job hunting | LinkedIn guides | Facebook guides | Foursquare guides | Google+ guides | Pinterest guides | Twitter guides and articles

==> Be sure to checkout my workshops - in-person and via webcast, including archived recordings: http://bit.ly/sreeworkshops


  • SOCIAL MEDIA WEEKEND: Feb 15-17, at Columbia Journalism School - three days of panels, workshops, social-media doctors, social media headshots and more. http://bit.ly/smwknd #smwknd
  • NYC: Smarter Social Media, four-night course over two months, March 14-May 2, 2013 - all levels welcome. http://bit.ly/cjsm2013a #cjsm
  • NYC & ONLINE: Social Media One-night Stand - advanced social media workshop, Thursday, May 16, 2013. http://bit.ly/cjsm2013b #cjsm
  • email me to get on the mailing list: sree@sree.net

Testimonials from two Pulitzer Prize winners, @NickKristof of NYT & @MorinToon of MiamiHerald - follow ‘em!




==> SOCIAL MEDIA SUCCESS FORMULA: Make sure every one of your tweets, FB postings, etc, has at least one of these attributes (it you can do more, even better; if you can do seven or more in a single posting, let me know and I’ll tell the world!)…

  • helpful 
  • useful 
  • informative 
  • relevant
  • practical
  • actionable 
  • timely 
  • generous 
  • credible 
  • brief 
  • entertaining 
  • fun 
  • occasionally funny

==>What social media can do for media pros and others:

  • find new ideas, trends and sources
  • connect with readers and viewers in new ways
  • bring eyeballs, traffic and attention to their work 
  • help them create, craft and enhance their brands

If you’d like to be on my monthly e-mail with new tips, workshop listings, etc: sree[at]sree.net

Prof. Sree Sreenivasan
NEW: Chief Digital Officer, Columbia University
Professor, Columbia Journalism School
Twitter: @sree | Twitter.com/sree
Facebook: Facebook.com/sreetips | Facebook.com/sreenet
LinkedIn: Linkedin.com/in/sreenivasan
Google+: bit.ly/sreeg
SoundCloud: SoundCloud.com/sree
Tout: Tout.com/sree
Site: Sree.net 
Email: sree[at]sree.net 

==> Hope you will connect with me on Twitter at http://twitter.com/sree and on my new Facebook page at http://facebook.com/SreeTips (I post only tech tips and job leads there) and on LinkedIn page at http://linkedin.com/in/sreenivasan (I accept invitations from people I know; people I should know; people I’d like to know). 


In February 2012, I became a freelance blogger for CNET News, writing SreeTips, a blog on social media. You can see the full collection here
Four lessons from a single successful tweet * 20 biggest tech innovations of my lifetime that I actually use * 8 social-media changes since the 2008 elections *
Hashtags on TV: A right way and a wrong way * 3 Lessons from Linsanity * How to profit from the Storyteller Uprising 

From 2009-11, I helped put together DNAinfo.com, a Manhattan hyperlocal site I helped create with Ameritrade founder Joe Ricketts (whose family recently bought the Cubs and Wrigley Field). Here are some of the 100+ columns I wrote for the site.

Six ways journalists (and others) can use Twitter better Twitter Myths & Misconceptions * Five Things I’ve Learned from Japan Quake | Egypt, Libya, etc * The Geolocation WarsWhat a Non-journo Can Teach Journos About Social Media * Twitter Comes of Age. Again * Much Ado About Tweeting * Facebook’s Coming Privacy ChangesPlease Stop Oversharing *  Identity in the Age of Facebook * Why Profile Photos Matter * Lessons from a Week without Newspapers * Thoughts About Personal Branding * Thoughts About the iPad * Thoughts about Google TV * Thoughts on Six Months of DNAinfo.com | COLUMN EDITOR, @MPVdna

CHANGE YOUR MEDIA DIET (sites you should be reading):

SOCIAL MEDIA & JOB HUNTING/CAREER MANAGEMENT (also see LinkedIn guides below):

LINKEDIN GUIDES (see social media and career management info above):










World Map of Social Networks

World Map of Social Networks

love and hate on twitter

More to come. Your feedback and tips welcome, sree[at]sree.net or @sree.

FACEBOOK: Charlie Rose interviews Mark Zuckerberg & Sheryl Sandberg

From Chitra Wadhwani (@cwadhwani), supervising producer of “Charlie Rose,” sent out this un-embargoed transcript and video excerpt of a joint interview with Mark Zuckerberg and Sheryl Sandberg that will run tonight on Charlie Rose’s PBS program.

See http://www.pbs.org/stationfinder/index.html for exact listings.

The interview was conducted last Thursday at the Facebook offices in Palo Alto. It covered a wide range of topics including the company’s mission, competition with Google, China, the Arab spring, the goals of an IPO, the privacy debate, the lack of engineering talent in the U.S and more.

All references to the interview must credit “Charlie Rose.”

Mark Zuckerberg
Sheryl Sandberg
Charlie Rose:
Tell me what the mission is today for Facebook.  You’ve got 800 million and counting —
Mark Zuckerberg:
Charlie Rose:
— users.
Mark Zuckerberg:
Charlie Rose:
It’s an extraordinary reach.  Someone said it’s the most expansive human enabler of communication, or an enabler of human communication there has ever been.
Mark Zuckerberg:
We’re trying.
Charlie Rose:
You’re doing well at it too.  So what’s the mission?  Where is this thing going?

Read More

MUST-READ: A friend’s friend’s thoughts on FB and beyond

Hilarious. I was told I could circulate if I didn’t use her name.

You’ve invited me, we’ve talked about it, or you’ve shown it to me.  Oh, I wish I could remember how many people have invited me to join Facebook; I’d include them all here. With thanks for the love and attention.

But here it is:  I’m not on Facebook!  I’m not on Linkedin! I’m not on anything, really, aside from e-mail, land line, phone and good old-fashioned mail.  Does this mean I don’t exist? That I will be friendless?  Oh, dear.

Please consider me a friend and a professional contact.  Really and truly, and not in quotation marks.  If I have only a shadow of an electronic existence, know that I really do exist.

Just like the virtually present people on Facebook, I’m cooking dinner, grading papers, going to exhibitions and scratching my head thoughtfully from time to time.  I, too, like music.  And Linkedin, well, I’m not sure what that is, but I’m probably doing that stuff, too — unless it’s the part of life where you have to have business cards, go to conferences you aren’t interested in and (most difficult for me) remember people’s names once you’ve been introduced.  I can only remember what they work on, not what they are a director OF, or what they’ve won or published, and certainly not their names.

As a professional and a networker, I’m a disaster.  But you knew that.  Yes, it’s true, I’m a gnarly old hag in the forest, baking cookies, attending to cauldrons of laundry and crooning over old books.  But please know that I feel sweet affection for you all and, if we are not already in regular contact, I do want to be in touch.

If you got through that and didn’t at least smile about all the social-networking madness around us, let me know and I will buy you a drink the next time we are in the same city and the same bar/coffee shop.